Hardgoods 24/25

[michaelangelo]

Let’s start measuring board length in bananas

[C.Fuzzy]

Let’s start measuring board length in bananas

Metric or imperial bananas?

[bboytommy]

[...] It's one of those things in the same vein of the similar never ending Patagonia debate, that how can a company say they're doing all this good while participating in the evil. To what degree does the marginally 'better' or 'more ethical' practices cancel out the fact that it's still part of the problem for the majority of it's practices, and no amount of 'going green' will ever really overcome that.

So what you have is brands marketing themselves as the good guy, when really they're just (maybe) sightly less evil. [...]

@C.Fuzzy with the truth bomb. Reminds me of the meme quote from 2014, "There is no ethical consumption under capitalism".

[eleveneightnate]

I can’t really say anything about Jeremy Jones that I haven’t already said in that snowboard recycling thread. Aside from him being an insufferably whiny grifter, I’m mainly just mad that I now cringe when I see my own last name on boards.

[g3greg]

I’m not sure if it comes from a place of malice and marketing savvy, people in those positions and even myself go through imposter syndrome all the time. “Am I the best person for the job?” “Someone else could probably do this way better than me”.. it’s part of the responsibility and ethics of being in a position of power over an outcome. But if you’re a cynical son of a bitch you also understand that many many others will probably take the more profitable way out, instead of trying to make a difference and leading by example.

By the way as of right now I don’t own a single jones product, and I’m not a climate change warrior, but I’m down with people trying to innovate and if they’re gonna make product, they might as well try to make it as sustainable as possible.

[...] It's one of those things in the same vein of the similar never ending Patagonia debate, that how can a company say they're doing all this good while participating in the evil. To what degree does the marginally 'better' or 'more ethical' practices cancel out the fact that it's still part of the problem for the majority of it's practices, and no amount of 'going green' will ever really overcome that.

So what you have is brands marketing themselves as the good guy, when really they're just (maybe) sightly less evil. [...]

@C.Fuzzy with the truth bomb. Reminds me of the meme quote from 2014, "There is no ethical consumption under capitalism".

[Supra]

He’s been making out like he invented snow surf through some kind of rootsy epiphany somewhere between a beach in Cali and a chairlift in Tahoe. Totally disregarding that it has been the core of snowboarding in Japan since day one. I believe the correct term is cultural appropriation.

Every other brand I can think of that has copied the Japanese style of shaping has at least given the board a name and/or graphics that acknowledge where it came from.

Snow surf was happening in France in 1983 and was influenced by the earlier Wintersticks, so you can't really say 'snow surf' is a Japanese invention. I don't think cultural appropriation is the correct term. Personally, the graphics of the Weston Japow make me cringe, and the Lib Tech Mayhem swallowtail....but the Japanese like it, so they're not offended in any way.

As for JJ, he asked to borrow a Mantaray for a few days before a trade show, but actually sent it to the factory in Europe where they copied it. And he didn't give it back in time for the trade show. Total dick move.
The stormchaser is quite similar to the TJ Napoleon Fish but I think that is just an 'inspired by' story. Christensen has connections with Japan too.
I also heard that JJ was approached by Nidecker to make Jones. As in, they identified a gap in the 'backcountry' market and looked around for the right guy to do it.
Swinging back to Gentemstick, Taro Tamai told me that Terje & JG came to see him and then a year or two later the Burton Fish came out. Actually, come to think of it, I can check if that's true.

[Supra]

That sucks. I like Now but don't like Yes or Jones.

Man, I hear you but this year's Stratos is looking real decent.

I tried one last season. It's an ok board. I preferred the Lib Tech Golden Orca. But in the end, both those boards pale in comparison to the Dupraz D1.

[Vanni]

As for JJ, he asked to borrow a Mantaray for a few days before a trade show, but actually sent it to the factory in Europe where they copied it. And he didn't give it back in time for the trade show. Total dick move.

Wow

[picasso]

Available now...

Yes, sorry, H3.0 Drive (so it's the Pro)

For a foot of your size there really is no benefit/difference from H2 to H3... H3 came out purely as a solution to deal with large footprint boots that were at the "in between" size range for their bindings.

Actually, H2 heelcup is way too narrow for my 7.5 Infuse in a size s, and mediums are way too big. IIRC H3 heelcup is wider and I have been looking forward to try decently stiff H3 bindings in size s for like 2 years now. Probably gonna give the Mercurys a try this year if I can sell off my other bindings...

[Vanni]

Can't wait to test my Mercury S on the snow